Supply chain disruptions can lead to significant operational and economic impacts, highlighting the critical need for reliable logistics solutions. When supply chains experience bottlenecks or failures, the entire logistics network becomes vulnerable, risking substantial delays and increased costs.

Ensuring the stability and efficiency of logistics networks is essential for maintaining seamless operations. In an environment where supply chain resilience is paramount, robust logistics strategies are vital to navigating and mitigating unexpected challenges.

Disruptions can come from an array of unforeseen events such as strike action, geopolitical tensions and particularly in British Columbia during recent years, natural disasters.

Ensuring reliable logistics is key to keeping the flow of goods and services smooth, minimizing economic damage, and sustaining business operations.

Creating More Reliable Logistics

Remember what happened back to 2021 and 2022? Wildfires and floods wreaked havoc on the supply chain in Western Canada.

Both Class 1 railroads were shut down, creating significant shipping challenges. Critical components for manufacturing plants became unavailable, causing production delays and operational setbacks. The entire logistics network faced severe disruptions, leading to a cascade of challenges across various industries.

For the WTC team, they were able to step in with some innovative problem solving. They quickly deployed a high-capacity, outsourced ‘land bridge’ between Vancouver and Calgary—it moved shipping off of the rails and onto the roads. We were able to mitigate shipping capacity losses and provided reliable logistics for our customers.

This over-the-road emergency solution was all made possible by our digital infrastructure, ShipSmpl. This logistics software allowed us to leverage an outsourced trucking network to keep things moving.

After those disasters, we continued to automate our Emergency Over-The-Road (OTR) framework so that we can provide a seamless process should such an interruption occur again.

The Role of ShipSmpl in Reliable Logistics

ShipSmpl has become a cornerstone of WTC’s ability to provide reliable logistics. This custom-built logistics software brings several key features to WTC’s operations:

Connectivity and API Integration

ShipSmpl keeps everything connected. Our API web services make it easy to manage and share data. It’s a highly efficient system that lets other apps tap into our logistics data, allowing everything to communicate and run smoothly.

Digital Mapping and Automation

Imagine having a bird’s-eye view of our terminals and warehouses. That’s what ShipSmpl’s 3D mapping tool offers. It helps our terminal managers see and manage every container and piece of equipment easily, cutting down on mistakes and keeping operations smooth and reliable.

AI-Driven Machine Learning and Business Intelligence

ShipSmpl uses AI to tackle complex tasks and make accurate predictions. This means we can fine-tune our operations, from dispatching trucks to organizing terminals, all based on solid data. Our business intelligence platform turns data into actionable insights, helping us make informed decisions and keep logistics running like clockwork.

Benefits to WTC Customers

What does all this mean for our customers? It means peace of mind. It means reliable logistics—even during disasters.

Plus, with seamless software integration and real-time tracking, you’ll always know where your goods are. Our optimized operations also lead to cost savings, which we happily pass along.

Conclusion

WTC’s Emergency Over-The-Road program, powered by ShipSmpl, shows just how committed we are to keeping logistics reliable. By tackling unexpected challenges with smart solutions and cutting-edge technology, we keep supply chains running smoothly.

If you’re looking for dependable logistics, WTC has the expertise and reliability you need. Get in touch with us to see how our Emergency OTR program and ShipSmpl can keep your goods moving seamlessly.

Ensuring Reliable Logistics with WTC’s Emergency Over-The-Road Program & ShipSmpl